Marketing
Fund Management Resources
- July 24, 2017
- Posted by: Vincent Sarullo
- Category: Management, Marketing
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Fund Management Resources What media sources do fund managers rely upon? We polled our fund managers and asked them to tell us the media resources they rely upon. With all the vast resources–from niche to major publications–our fund managers shared their top choices with us. We thank our fund managers for sharing their choices with
Hedge Funds vs Private Equity Funds
- January 11, 2017
- Posted by: Vincent Sarullo
- Category: Fund Administration, Hedge Funds, Marketing, New Funds, Private Equity / Venture Capital
From a legal structure perspective, hedge funds and private equity or venture capital funds are basically the same. They are all typically LPs
What is the Difference between Private Funds and Mutual Funds?
- December 29, 2016
- Posted by: Vincent Sarullo
- Category: Direct Lending, Fund of Funds, Hedge Funds, Legal, Marketing, Private Equity / Venture Capital, Real Estate, Tax Liens
According to the SEC, “mutual funds are companies that brings together money from many people and invests it in stocks, bonds or other assets. The combined holdings of stocks, bonds or other assets the fund owns are known as its portfolio. Each investor in the fund owns shares, which represent a part of these holdings.”
AIM (Alternative Investment Managers) to Close Cocktail Event in Miami
- December 16, 2016
- Posted by: Vincent Sarullo
- Category: Events, Marketing, New Funds
Tower Fund Services, along with M.S. Howells, Richey May CPAs, and Kingdom Trust had the pleasure of sponsoring the “AIM to Close” Cocktail Event in the Poolside Gardens at the Delano Hotel in South Beach, Miami on December 7, 2016. This invitation only event, exclusively for Alternative Investment Managers, brought dozens of managers across
All In The Family: Single and Multi-Family Office(s)
- December 14, 2016
- Posted by: Vincent Sarullo
- Category: Careers, Family Office, Fund Administration, Management, Marketing, New Funds, Productivity, Raising Capital
Family Office Wealthy families set up private offices (Single or Multi-Family Office) to manage their personal affairs, including paying their personal bills, property management, travel arrangements, and most significantly, their investments. As an emerging manager, it is possible to find yourself involved in negotiating private jet contracts, art and antique purchases and sales at Sotheby’s and
Raising Capital Initially: Family Investments and Other Ideas
- December 7, 2016
- Posted by: Vincent Sarullo
- Category: Direct Lending, Family Office, Fund of Funds, Hedge Funds, Marketing, New Funds, Private Equity / Venture Capital, Raising Capital, Real Estate, SMA, Tax Liens
A family can be defined as a people who are united by relation. The term family is relative to immediate, as well as extended relationships. Have you ever considered how big your “family” actually is? If you have, then have you also considered the likeliness of potential family investors? This can be the best route to
What Your Online Reputation Has To Do With Raising Capital For A Fund
- October 12, 2016
- Posted by: Vincent Sarullo
- Category: Direct Lending, Family Office, Fund of Funds, Hedge Funds, Marketing, Private Equity / Venture Capital, Raising Capital, SMA, Tax Liens
Investors and other service providers will search a fund manager online before working with them. Getting your online reputation clean is going to be imperative to raising capital. Do not underestimate the power of the internet and other peoples’ feedback of you online. Do a Google search on yourself and dig a few pages into the
Hedge Fund Marketing 101
- October 5, 2016
- Posted by: Vincent Sarullo
- Category: Direct Lending, Family Office, Fund of Funds, Hedge Funds, Marketing, Private Equity / Venture Capital, Productivity, Raising Capital, Real Estate, SMA, Tax Liens
You may not think that you are selling a product that needs brand recognition, but you are. Even the simplest things, like selecting a color scheme or text font that represents you, are important to hedge fund marketing. Make sure that all your marketing materials – including your pitch book – match your business card